Hollywood’s blockbusters are not made for us, but for the child in the young man. If they are to appeal to a wider audience, they also target young women (which is why “Twilight” star Kristen Stewart plays the female heroine here).
The stories usually fit on a beer mat, are like sequels, too often comic book adaptations, or are knitted around a lowest common denominator, which in this case is “Everyone knows the fairy tale”.
Ex-commercial filmmaker Rupert Sanders follows these marketing considerations when he pimps “Snow White” in the direction of CGI-soaked high fantasy à la “Lord of the Rings”. Instead of tightly laced bodices and poisoned combs.